Friday, January 1, 2010

Hit parade


I have a "hit counter" on several of my Web site pages and blogs.

It's not that I'm vain (particularly), but I like to know if what I write is being read, or at least visited.

At one point I was logging hits for my professional site; "See, people DO visit my pages."

But you have to be careful when hits are counted.

Search engines tend to do "shotgun" searches.

For example, someone did a search for "CVG US Air Ticket Counter hours".

I mentioned CVG (Cincinnati/Northern Kentucky International Airport) in several articles, but never in connection with US Air; CVG was my transfer point for Delta Comair flights between ORF (Norfolk VA) and CRW (Charleston WV).

But Google included my URL in the results, and the person initiating the search apparently waded through a number of other returns to get to . The search also should have picked up several articles at that included "CVG," "Comair," or "USAir."

I traveled between CRA and ORF twice-a-month for nearly a year, mostly via Comair, which regularly lost, but quickly found and delivered my luggage, but sometimes via USAir (and CLT - Charlotte Douglas International Airport]), which also regularly lost my luggage, delivering it the next day.

Do I record this visit even though I can tell by the search criteria that my wonderful words were not really what the searcher wanted to see? Or maybe the search engine snippet "John Glenn's Thoughts. Thoughts on Enterprise Risk Management, .... On a personal note, I was stranded on the ground at CVG for too many hours while DL ..." simply intrigued the person and he, or she, was enticed to read the blurb.

I'll never know, but it is a hit I will leave off my personal "hit list."

On the other hand, I know I have my followers.

There is someone in Chandler AZ who is a repeat visitor to "John Glenn's Thoughts." I have no idea who this person might be and why my blog seems to be a regular stop. I'm delighted, of course, but also curious. When I start to publish the 2010 "hit list" on the site, I'll mark Chandler AZ as "multiple hits."

In the "For What It's Worth" department, I use the free hit counter from Statcounter ( I've used it for years and always been pleased, albeit sometimes left wondering why someone came to my pages and, more often, why there are repeated hits within seconds - does the connection break, does the visitor read the first paragraph and decide that's not what was wanted?

Great fun, hit counters, but the results can be deceiving.


John Glenn, MBCI
Enterprise Risk Management practitioner
Hollywood/Fort Lauderdale Florida
Searching for a new job in, or from, southeast Florida


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